Who we are

We cover women in media. Not just the big headlines, but the stories that aren’t being written: how power, politics, money and parenthood change the entire game of a woman’s career.

We’re Teen Vogue alums who’ve spent years working inside newsrooms and felt disillusioned by the lack of dedicated spaces for women in the industry to connect and talk candidly about the issues that directly impact them. Rather than wait for that space to exist, we decided to create it ourselves — and invite you to it.

La Fronde delivers incisive scoops, profiles, features, essays, commentary and some friendly industry gossip we hear through the grapevine, landing in your inbox every Tuesday and Thursday. There’s obviously no shortage of media publications covering the latest mergers, acquisitions, layoffs and quarterly earnings. What’s often missing is the human side of those stories: how women are navigating an industry in constant flux, reinventing their careers and changing the way we watch, read and listen along the way.

We’ve also built a strong community here. Our parties and private Discord channel bring together women in media from around the world to talk shop and trade advice.

Our name comes from the 19th-century French newspaper of the same name, the first publication in France founded and staffed entirely by women. Our look and feel is inspired by our love of ’90s feminist punk zines and movements like Riot Grrrl, which share the same spirit: bringing attention to women’s issues without the hedging or throat-clearing.

Thankfully, La Fronde isn’t indebted to investors or billionaire overlords. That gives us the freedom to chase the stories that actually matter, not soulless listicles or SEO-optimized junk designed to feed the beast. It’s how the future of news should be.

La Fronde branding and design byJenna Kendle.